GOOD STRATEGY/BAD STRATEGY BOOK

GOOD STRATEGY/BAD STRATEGY BOOK
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GOOD STRATEGY/BAD STRATEGY BOOK

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Description

GOOD STRATEGY/BAD STRATEGY


 GOOD STRATEGY/BAD STRATEGY is a practical guide to understanding what effective strategy really means—and what it does not. Richard Rumelt challenges the common habit of confusing strategy with ambitious goals, motivational statements, leadership slogans, or complicated business language.

True strategy begins with a clear understanding of the most important challenges facing an individual or organization. Instead of simply describing what you hope to achieve, a strong strategy identifies the key problem, recognizes the opportunities and obstacles involved, and creates a focused approach for taking meaningful action.

Through clear explanations and practical insights, GOOD STRATEGY/BAD STRATEGY shows how to recognize weak strategies and replace them with approaches that are realistic, focused, and actionable. It emphasizes the importance of making difficult choices, concentrating resources where they matter most, and responding intelligently to the circumstances at hand.

Specifications

Format
Paperback
ISBN-13
978-1781256176
Language
English
Item Weight
300 g
Print length
336 pages
Dimensions ‏
12.9 x 2 x 19.8 cm
Country of Origin
United Kingdom

About the Author

Richard P. Rumelt

Author

Richard P. Rumelt

Profile Books September 30, 2017

Richard Rumelt is Emeritus Professor at UCLA Anderson. He received his MSEE from UC Berkeley and his doctorate in business from the Harvard Business School. He is an internationally known writer, speaker, and consultant on strategy. Richard lives in Bend, Oregon. See more about him at thecruxbook.com. Read his journal at strategeion.substack.com

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